Getting your website found is difficult, tricky but by no means impossible. Although to get found you need to put in hard work, time and effort. Here are a few tips, suggestions and ideas as to how you can promote your website.
1. Get it in search engines. Get your website onto google, dmoz, and even yahoo. If your not in search engines people cant search for you, or even accidently stumble upon your page.
2. Blog about it. Blogs sometimes get more recognition than websites so why not start a blog or 2 to promote your business and your website. You could blog about your website and use your blog as a direct promotional tool, or you could blog about your life, your daily activities and so on and use your blog as an indirect promotional tool for your website.
3. Get social networking. Get onto social networks if your not on them already such as facebook.com and myspace.com, create a profile for your website, your business or yourself, add your website information in your profile and then get out there and start networking, adding both existing and new contacts.
TOP TIP: Create a website promotion/marketing budget. Create a workable website budget that should include details of everything you want to do to promote your website and how much it will all cost. Remember that promoting a website doesn't have to cost the earth and remember that its all a matter of trial and error and market research. Find out what your target market or audience will respond to best, for example do they use search engines more, if so then you will need to formulate an aggressive SEO Plan (Search engine optimization plan) Do they respond better to social networking websites. If so then get on there and get promoting your website
4. Promote your website offline. You could do this through direct mail, through press releases, through adverts, and through word of mouth.
5. Promote your website through Pay Per Click (PPC) put together a PPC strategy or plan to suit your budget, your business and your websites needs.
6. Get linking. Promote your website through linking to other peoples websites and getting them to link back to you. Linking with other websites is free promotion for you as it can help you be seen by the other websites target markets and so on.
7. Write about your website. Write articles, press releases and news releases on topics your website covers. Send these to interested parties or to article directories to help with your site promotion and to help it get noticed.
TOP TIP: Remember to be different when promoting your business. Being different will help you stand out from the crowd and it will help you get noticed. Think outside the box when it comes to promoting your website and getting it out there.
I hope you have found this article both useful and helpful, Good luck with promoting your website, I wish you every success.
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